In the world of international television productions, every detail matters. When the setting moves onto the water, choosing the right boat is not just an aesthetic decision.
It is a statement of intent.
For the latest season of Emily in Paris, the producers were looking for a vessel that could convey contemporary luxury, the balance between style and performance, and the charm of Italian lightness.
Their choice fell on the E26 Rider.
The design of the E26 Rider as a leading presence
The E26 Rider enters the narrative of Emily in Paris with an immediate and unmistakable presence. Taut lines, a sharp bow and a compact profile define a contemporary silhouette, designed to move naturally both on the water and within a television scene.
The colour palette also plays a key role in shaping its visual identity and is the result of the work of the Cranchi Atelier, where each combination is conceived as an integral part of the project. The Panama White hull enhances form and light, while the Macadamia interiors introduce a sense of continuity and refinement, designed to highlight materials and volumes.
Viewers watching the scene on Netflix may not know every technical detail. But they grasp the whole, the balance of proportions, the precision of the design, the feeling of a project conceived in every single aspect.
It is not just a cameo. It is a change of course.
For Cranchi Yachts, this participation represents much more than an appearance in a TV series. It marks a generational handover, a new way of telling our story, and an opening towards audiences who may not yet know us, but who can now imagine us within their own stories.
As our CEO, Guido Cranchi, explains:
“In this series, the yacht is not just a means of transport. It is an aesthetic element, a prop that represents contemporary luxury, elegance and lightness. It is a new and immediate way to show our philosophy to an international audience.”
Scene after scene, wave after wave
The new season was released on December 18, and you can see the E26 Rider in episode 2.
But be warned: after seeing it on screen, you may want to experience it in real life as well.
Enjoy the show.
Watch the scene on Instagram: link (TBD)
Discover all the details of the E26 Rider
Watch the series on Netflix