{"id":3365,"date":"0225-05-01T13:59:32","date_gmt":"0225-05-01T13:09:36","guid":{"rendered":"https:\/\/www.cranchi.com\/?p=3365"},"modified":"2026-07-23T01:01:40","modified_gmt":"2026-07-22T23:01:40","slug":"manifesto","status":"publish","type":"post","link":"https:\/\/www.cranchi.com\/it\/manifesto\/","title":{"rendered":"Manifesto"},"content":{"rendered":"<section class=\"block-article-video \"\n    aria-label=\"Video articolo\">\n    <div class=\"container container-site\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div\n                    class=\"block-article-video-wrap  \">\n                                        <h2 class=\"title-video\">L\u2019orizzonte come punto di riferimento<\/h2>\n                                        <video class=\"block-article-video-player\" autoplay muted loop playsinline preload=\"auto\"\n                        disablepictureinpicture disableremoteplayback tabindex=\"-1\">\n                        <source src=\"https:\/\/www.cranchi.com\/wp-content\/uploads\/2026\/07\/orizzonte_riferimento.mp4\" type=\"video\/mp4\">\n                    <\/video>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n<div class=\"spacer no-desktop\"><\/div>\n\n<section\n    class=\"block-article-wysiwyg \"\n    aria-label=\"block article wysiwyg\">\n    <div class=\"container container-site\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"inner-content no-full-container\">\n                                                                <!-- descrizione -->\n                        <div class=\"md-parag gap-container desc-wysiwyg sinistra\">\n                            <p>Al centro del nuovo posizionamento c\u2019\u00e8 l\u2019orizzonte: la linea dove il cielo incontra l\u2019acqua, sempre visibile, sempre irraggiungibile. Dal 1870, sei generazioni della stessa famiglia hanno costruito guardando verso quella linea, ognuna raccogliendo il lavoro della precedente e portandolo avanti con lo stesso senso di continuit\u00e0.<\/p>\n<p>Un percorso fatto insieme: con i designer che hanno disegnato le linee di ogni modello, con gli artigiani che lavorano con lo stesso metodo produttivo da generazioni, con i dealer e i clienti che condividono lo stesso standard.<\/p>\n                        <\/div>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n<div class=\"spacer no-desktop\"><\/div>\n\n<section\n    class=\"block-article-wysiwyg \"\n    aria-label=\"block article wysiwyg\">\n    <div class=\"container container-site\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"inner-content no-full-container\">\n                                            <!-- titolo -->\n                        <div class=\"md-parag gap-container title-wysiwyg centrale\">\n                            <h2>Un\u2019identit\u00e0 visiva rinnovata<\/h2>\n                        <\/div>\n                                                                <!-- descrizione -->\n                        <div class=\"md-parag gap-container desc-wysiwyg sinistra\">\n                            <p>La nuova palette si compone di tre colori principali: Grigio Aurora, Azzurro Infinito e Perla Luminosa. Sono colori che provegono dall\u2019alba sul Lago di Como e dalla superficie dell\u2019acqua. Sono anche i toni che Cranchi usa sulle sue carene da decenni, ora formalizzati come colori ufficiali. La sfumatura che li unisce \u00e8 il segno visivo di un orizzonte senza fine.<\/p>\n<div class=\"layout-content\">\n<div class=\"region region-content\">\n<div id=\"block-cranchi-content\">\n<article class=\"contextual-region\" data-history-node-id=\"779\">\n<div class=\"node-body-container\">\n<p>Il Grigio Aurora ha la qualit\u00e0 silenziosa della luce delle prime ore del giorno. L\u2019Azzurro Infinito guarda verso un orizzonte aperto, senza margini definiti. La Perla Luminosa d\u00e0 respiro alla composizione e tiene insieme gli altri elementi. Tre toni che appartengono a un luogo preciso e a una storia costruita in pi\u00f9 di centocinquant\u2019anni.<\/p>\n<p>&nbsp;<\/p>\n<p><em><strong>Il viaggio continua.<\/strong><\/em><\/p>\n<\/div>\n<\/article>\n<\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n                        <\/div>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n<div class=\"spacer no-desktop\"><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":3366,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[128],"tags":[138],"class_list":["post-3365","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-press-review"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Manifesto &#8226; 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