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Dealers Meeting 2018: looking forward to being Masters of our Future


On August 30th Cranchi Yachts inaugurated a new season of nautical excellence withe their Dealers Meeting. The event took place in the UniCredit Pavilion, the futuristic auditorium adjacent to the iconic Bosco Verticale and the UniCredit Tower in Piazza Gae Aulenti, Milan.

The Italian shipyard management met over one hundred dealers, exponents of a sales network present in every region of the world, from Sweden to the United Arab Emirates, from North America to Australia and Japan.

Masters of our future: a chance to meet for Cranchi’s dealers and the company management, but above all the opportunity to share the challenges the historic Italian brand set for its future. A future that has to be lived passionately, bulding your own fate thanks to a tomorrow-looking vision.

In the opening speech, Paola and Aldo Cranchi told this will be the guidance for the coming months. The Shipyard so reaffirmes its promise of excellence, embodied into authentic quality’s products thanks to continuous investments in R&D, an excellent team and a widespread sales network.

Then intervened Cranchi’s strategic partners, starting with the famous designer Christian Grande, who presented the latest innovations together with Guido Cranchi. Volvo Penta President, Nicola Pomi, participated to the meeting, an extraordinary testimonial of the close collaboration between this two companies.

Ars Media, communication agency with a consolidated experience in the nautical sector, designed the event and took care of any aspect of its realization.

But the location itself was the premise of an intense future desire. With its constantly evolving skyline, Piazza Gae Aulenti in Milan is a symbol of modernity, the Italian setting for the best exchanges between industry, culture and finance. The meeting was held here, at the UniCredit Pavilion Auditorium. This hall is the city-events symbol, thanks to its adaptability and to the combination of wood, light, glass and spaces.

The prestigious Principe di Savoia Hotel’s Ristorante Acanto hosted the gala dinner. The guests were seduced by the Italian cuisine classics’ reinterpretations by the chef Alessandro Buffolino.